How to Create a Successful Book Launch?

Ok, I know you are probably wondering what this post has to do with animals or dogs, right?   Well, a friend sent me a comic that just made me chuckle, because it was so what happened to me!  When I launched my book, Frankie, the Walk 'N Roll Dog in 2008 I had over 200 people attend.  Since then I have had other authors ask how I did that.  Most kindly, but true, I say, "Put a cute dog in wheels and people will come."  Frankie stole the show!!… and I loved every minute of it that she did.  So when my friend sent me this comic it reminded me of one of the best days of my life at my book launch.